Future Forum Program
Workshop II: Autonomous Driving – An Opportunity to Reinvent the Bus Industry?
April 25, 2017
2:20 p.m. - 3:10 p.m.
Future Forum Hall 21
Theme: Autonomous Driving
Technology-driven disruptions like autonomous driving and shared mobility are changing behaviours in the mobility industry. This leads to opportunities (and risks) for business models of existing players and enables new players from other industries to enter the market. While the incumbents are wondering how to protect their business models, new entrants aim to find opportunities to disintegrate the stack while getting access to the highest possible number of users.
- What will mobility look like in 2030 in the urban and rural spaces?
- Which business models will succeed?
- How to become one of the winning players?
Language: German with simultaneous translation in English
Kersten Heineke, Partner, McKinsey & Company